AI | XR | EXP
Strategy, Design, Development
Immersive Experiences
Play Forward
- 3D Commerce & Virtual Shopping: These applications can create immersive shopping experiences.
- Branded Metaverses: Brands can create their own metaverse worlds to offer immersive brand experiences.
- Events: Virtual events in metaverse environments can create immersive experiences for participants.
- Smart Learning: Metaverse-based learning environments can enable immersive learning.
- 3D for Cultural Tourism: Virtual tours and experiences can offer immersive insights into cultural attractions.
E-Sports & Gamification
%
Is the average annual growth rate projected for the European gaming market.
%
Of Gen Z (born 1995 to 2010) play online console games every week.
Mio.
Total gamers counted in Europe in 2023.
%
Anticipated annual viewership growth for the League of Legends gaming sector.
%
Of all E-Sports sponsors come from the computer industry (e.g., HP, Intel).
* BCG (2023), Verband der Deutsche Games-Branche (2023), Newzoo (2024)